Web Intents

Updated: Mar 19, 2026

Web intents offer a simple way for people to interact with Threads directly from your website, starting with the ability to quickly create posts and follow profiles.

When clicking on a Web intent URL, a new window opens and users are directed to Threads to complete the intended action. On mobile (iOS and Android), web intents will open the Threads app whenever it is installed. If they are not already logged-in, they will have the opportunity to sign in or create a Threads account.

When linking intents to an image, we recommend using the Threads logo available in our Threads Brand Resources⁠.

Post Intent

Post intents allow people to easily share their favorite content from your website directly to Threads, in order to increase your reach, spark conversations and drive traffic.

URL Format

The URL format is https://www.threads.com/intent/post⁠.

Supported Parameters

The post intent flow supports the following query string parameters.

Name	Description
text	Optional. The text that the post dialog should be prefilled with.
url	Optional. The URL for an optional link attachment.
tag	Optional. The topic tag that the post dialog should be prefilled with. Note: Newlines, tabs, periods (.), and ampersands (&) are not allowed in topic tags. The maximum length of a valid topic tag is 50 characters.
reply_control	Optional. The initial audience that is allowed to reply to a post. Values: everyone, accounts_you_follow, mentioned_only, followers_only
reply_post_shortcode	Optional. The shortcode of the parent post that you are replying to. When this parameter is included, it will open the Threads post composer in reply mode with the parent post visible.
quote_post_shortcode	Optional. The shortcode of the post that is being quoted. When this parameter is included, it will open the Threads post composer with the quoted post attached.

All parameter values should be encoded using percent-encoding⁠ ("URL encoding") so that the values can safely be passed via the URL.

Examples

Example	URL
Only text	https://www.threads.com/intent/post?text=Say+more+with+Threads+%E2%80%94+Instagram%27s+new+text+app⁠
Only link attachment	https://www.threads.com/intent/post?url=https%3A%2F%2Fabout.fb.com%2Fnews%2F2023%2F07%2Fintroducing-threads-new-app-text-sharing%2F⁠
Link attachment and text	https://www.threads.com/intent/post?url=https%3A%2F%2Fabout.fb.com%2Fnews%2F2023%2F07%2Fintroducing-threads-new-app-text-sharing%2F&text=Introducing+Threads%3A+A+New+Way+to+Share+With+Text⁠
Only tag	https://www.threads.com/intent/post?tag=Threads⁠
Only reply audience	https://www.threads.com/intent/post?reply_control=followers_only⁠
Reply audience, tag, link attachment, and text	https://www.threads.com/intent/post?reply_control=followers_only&tag=Threads&url=https%3A%2F%2Fabout.fb.com%2Fnews%2F2023%2F07%2Fintroducing-threads-new-app-text-sharing%2F&text=Introducing%20Threads%3A%20A%20New%20Way%20to%20Share%20With%20Text⁠
Reply post and text	https://www.threads.com/intent/post?reply_post_shortcode=DRM8DF9AGUc&text=Threads%3A%20A%20New%20Way%20to%20Share%20With%20Text⁠
Quote post and text	https://www.threads.com/intent/post?quote_post_shortcode=DPgzLZcAJPr&text=Threads%3A%20A%20New%20Way%20to%20Share%20With%20Text⁠
Reply post, quote post, and text	https://www.threads.com/intent/post?reply_post_shortcode=DRM8DF9AGUc&quote_post_shortcode=DPgzLZcAJPr&text=Threads%3A%20A%20New%20Way%20to%20Share%20With%20Text⁠

Follow Intent

Follow intents allow people to easily follow a Threads account directly from your website.

URL Format

The URL format is https://www.threads.com/intent/follow⁠.

Supported Parameters

Name	Description
username	Required. The username of the user to follow.

Examples

Example	URL
The official @threads account	https://www.threads.com/intent/follow?username=threads⁠