Catalog

Updated: Feb 27, 2026

A catalog is an object (or container) of information about your products and where you can upload your inventory. Learn more about catalogs.

Common uses

• Collection Ads — Ads that let people discover, browse, and purchase products and services from a grid of images on a single screen.
• Commerce — Distribute products in Marketplace.
• Advantage+ Catalog Ads — Feature products in different formats that Meta serves dynamically as personalized ads.
• Instagram Shopping — Feature in Instagram Shopping experiences, such as product tags on Instagram and soon on Instagram Shops.
• WhatsApp — Feature in conversational commerce in WhatsApp.

Documentation contents

Overview

Learn more about catalog and the components it contains.

Get Started

Learn how to successfully set up a catalog for commerce or Advantage+ catalog ads, and more.

Guides

Learn more about the various guides and how to use them in your catalog.

Best Practices

Tips for using catalog effectively.

Reference

Product specifications and endpoint references.

Support

Solutions to common problems and troubleshooting tips.

See also

• Catalog Batch API