Audiences Reference

Updated: May 21, 2026

Reference documentation for audiences targeting.

Basic targeting

• Demographics and Events
• Location
• Interest Targeting
• Behavior Targeting
• Targeting Description
• Estimated Daily Results

Advanced targeting

• Advanced Demographic Targeting
• Deprecated Targeting Terms
• Mobile Targeting Options
• Placement Targeting Options
• Effective Placement with Targeting
• Education and Work
• Locales
• Custom Broad Category Targeting
• Targeting Expansion
• Flexible Targeting
• Limitations on ad targeting

Targeting search

• Targeting Status
• Geographic Search
• Interests Search
• Behaviors Search
• Demographics Search
• Detailed Targeting
• Targeting Suggestions

Custom audiences

• Custom Audience Targeting
• Custom Audience Terms Of Service

Custom audience API edges

• Custom Audience POST Ad Accounts
• Custom Audience GET Ad Accounts
• Custom Audience Ads
• Custom Audience Capabilities
• Custom Audience Sessions
• Custom Audience Shared Account Campaign Info
• Custom Audience Shared Account Info
• Custom Audience Users