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Ad Rules Specs

Updated: Jun 21, 2026

Ad rule specs determine which actions to take and which objects those actions apply to.

Evaluation spec

An ad rule evaluation spec determines the objects upon which the rule executes its action.

Execution spec

An ad rule execution spec determines the action that applies to all objects that pass evaluation.

Change spec

The change spec applies to execution types such as CHANGE_BUDGET and CHANGE_BID.

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